Danny Gardner — The DataZone

Danny Gardner is the Founder of The DataZone, a trusted social media expert with a successful track record and advanced expertise in social listening, social analytics, and social media insights (aka social intelligence).

He is fmr. head of social media insights, analytics & measurement at Haleon, one of the world's largest consumer healthcare companies, overseeing brands like Advil, Sensodyne, Tums, Robitussin, ChapStick, Flonase, Emergen-C, and more. He previously held similar leadership roles at GSK and Pfizer.

Danny is also an adjunct professor at the University of Florida, where he teaches a master's course on social listening, analysis, measurement, and more.

Favikon ranks him amongst the Top 50 US B2B social media creators on LinkedIn.

The DataZone is a social listening and analytics practice built on a simple belief: every conversation online is a data point waiting to be understood. Danny designs listening frameworks that capture signal across platforms, then translates it into strategy teams can actually use.

From real-time brand monitoring to quarterly narrative reports, his work helps B2B teams see who's talking, what's resonating, and where the next opportunity lives, grounded in evidence, not guesses.

As an adjunct professor, Danny teaches the next generation of analysts to think critically about data ethics, methodology, and storytelling, bridging the gap between raw metrics and human meaning.

Danny partners with leading platforms in the listening space and consults with brands that want to operationalize audience intelligence, moving from dashboards to decisions, and from noise to narrative.

Audience size was approximately 7,900 as of August 2026. Career totals across tracked content: 701 posts tracked, 2.3M total impressions, 48.7K total interactions, a 2.16% engagement rate.

Year-by-Year Social Media Performance

Impressions — 2022: 167,711, 2023: 512,828, 2024: 576,769, 2025: 584,054, 2026: 409,753
Total Interactions — 2022: 3,014, 2023: 10,342, 2024: 11,722, 2025: 14,328, 2026: 9,319
Engagement Rate — 2022: 1.80%, 2023: 2.02%, 2024: 2.03%, 2025: 2.45%, 2026: 2.27%
Total Posts — 2022: 46, 2023: 130, 2024: 181, 2025: 214, 2026: 130
Followers — 2022: n/a, 2023: 5,900, 2024: 6,800, 2025: 7,200, 2026: 7,900

Awards & Recognition

Brand Innovators 40 under 40
The Drum Future 50
DataIQ 100 USA
ESOMAR Insight 250 (3x)
Social Intelligence Insider 50 (3x and Hall of Fame)
MachineCon AI100
ANA Talent Champion
Advertising People of the Year

Media Placements

Speaking Engagements

Meltwater Summit, ADWEEK Social Media Week, Corinium CDAO Fall, Advertising Week NYC, Tribeca X, POSSIBLE Miami, Social Media Day PHL, Marketing Brew Summit, MediaPost Brand Insider Summit, Brand Innovators Marketing Leadership Summit, Creator Economy Live, Influencer Marketing Show USA, Various podcasts and webinars

Consulting & Services

Strategy and Advisory: Advisory engagements for SaaS and platform companies who want to sharpen their product, positioning, or audience intelligence with someone who's actually run a listening program, not just studied one.
Speaking Engagements: In-person and virtual talks, workshops, and moderated conversations on social listening, data storytelling, and audience intelligence, built for marketing teams, agencies, and classrooms alike.
Content Creation: Sponsored and co-developed content that brings audience data to life across formats and channels, from single posts to full ambassador arcs. Single posts start at $1,000.

The Social Listening Lounge

The Social Listening Lounge is a live, conversational show hosted on StreamYard and broadcast to LinkedIn via LinkedIn Live. Danny sits down with practitioners, platform leaders, and brands to unpack what's really happening in social listening, streamed straight to the feed.

Social Listening Lounge — Year-by-Year

Impressions — 2022: 4,507, 2023: 51,668, 2024: 46,130, 2025: 32,467, 2026: 18,815
Total Interactions — 2022: 52, 2023: 867, 2024: 957, 2025: 1,062, 2026: 499
Engagement Rate — 2022: 1.15%, 2023: 1.68%, 2024: 2.07%, 2025: 3.27%, 2026: 2.65%
Total Posts — 2022: 1, 2023: 18, 2024: 24, 2025: 21, 2026: 11
Followers — 2022: n/a, 2023: n/a, 2024: n/a, 2025: n/a, 2026: n/a
Video Views — 2022: n/a, 2023: n/a, 2024: 448, 2025: 5,230, 2026: 2,656
Total Viewers — 2022: n/a, 2023: n/a, 2024: 300, 2025: 3,551, 2026: 1,708
Watch Time — 2022: n/a, 2023: n/a, 2024: 926, 2025: 9768, 2026: 3793

Partners

Revuze, Meltwater, Yogi AI, CreatorIQ

Contact

partnerships@thedatazone.ai